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Artificial Mythologies
A Guide to Cultural Invention
Craig J. SaperForeword by Laura Kipnis
University of Minnesota Press, 1997

Artificial Mythologies was first published in 1997. Minnesota Archive Editions uses digital technology to make long-unavailable books once again accessible, and are published unaltered from the original University of Minnesota Press editions.

Cultural critics teach us that myths are artificial. Cultural innovators use the artificial to make something new. In this exhilarating guide, Craig J. Saper takes us on an eye-opening tour of the process of cultural invention-willfully entertaining foolish, absurd, even fake, solutions as a way of reaching new perspectives on cultural problems. Saper deploys this method to reveal unsuspected connections among major cultural issues, such as urban decay, the dangers of television's power, family values, and conservative criticism of higher education.

The model Saper uses builds on the later works of the revered French cultural critic Roland Barthes. These works, Saper argues, suggest poignant, playful, and productive ways of engaging dominant methodologies and mythologies. Artificial Mythologies shows us how, by allowing the artificial-our received ideas, common responses, and cultural mythologies-full play, we can arrive at provocative new solutions. The book demonstrates that the very conceptions of media and sociocultural issues that stymie innovation can be made to serve the cause of invention.

Craig J. Saper is assistant professor in the Department of English at the University of Pennsylvania.

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front cover of Networked Art
Networked Art
Craig J. Saper
University of Minnesota Press, 2001

Outlines an exciting new approach to this confluence of art, media, and poetry.

The experimental art and poetry of the last half of the twentieth century offers a glimpse of the emerging networked culture that electronic devices will make omnipresent. Craig J. Saper demarcates this new genre of networked art, which uses the trappings of bureaucratic systems—money, logos, corporate names, stamps—to create intimate situations among the participants.

In Saper’s analysis, the pleasures that these aesthetic situations afford include shared special knowledge or new language among small groups of participants. Functioning as artworks in themselves, these temporary institutional structures—networks, publications, and collective works—give rise to a gift-exchange community as an alternative economy and social system. Saper explains how this genre developed from post-World War II conceptual art, including periodicals as artworks in themselves; lettrist, concrete, and process poetry; Bauhaus versus COBRA; Fluxus publications, kits, and machines; mail art and on-sendings. The encyclopedic scope of the book includes discussions of artists from J. Beuys to J. S. G. Boggs, and Bauhaus’s Max Bill to Anna Freud Banana. Networked Art is an essential guide to the digital artists and networks of the emerging future.
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