Explores the cultural function of the concept of “the end.”
Apocalyptic thought is hardly unique to the end of the twentieth century; it’s been a fixture of American culture for decades. Currently, the media are rife with omens and signs, and we’re bombarded with warnings that “the end is near.” But as James Berger argues here, the end never comes. There is always something left.
In this study of the cultural pursuit of the end and what follows, Berger contends that every apocalyptic depiction leaves something behind, some mixture of paradise and wasteland. Combining literary, psychoanalytic, and historical methods, Berger mines these depictions for their weight and influence on current culture. He applies wide-ranging evidence-from science fiction to Holocaust literature, from Thomas Pynchon to talk shows, from American politics to the fiction of Toni Morrison-to reveal how representations of apocalyptic endings are indelibly marked by catastrophic histories. These post-apocalyptic visions reveal as much about our perception of the past as they do about conceptions of the future. Berger examines the role of such historical crises as slavery, the Holocaust, and the Vietnam War and describes how these traumas continue to generate cultural symptoms. The shadow of impending apocalypse darkens today’s vision of the future, but it’s a familiar shadow: traumas we have already experienced as a culture are recycled into visions of new endings. Our “endings” are already after the end. Berger demonstrates that post-apocalyptic representations are both symptoms and therapies. Contemporary culture continually draws on these traumatic histories, trying to forget, remember, deny, and recover. After the End puts these visions in context, revealing them in some cases as dangerous evasions, in others as crucial tools for cultural survival. ISBN 0-8166-2932-3 Cloth £00.00 $47.95xxISBN 0-8166-2933-1 Paper £00.00 $18.95x248 Pages 5 7/8 x 9 MarchTranslation Inquiries: University of Minnesota PressPeople—especially Americans—are by and large optimists. They're much better at imagining best-case scenarios (I could win the lottery!) than worst-case scenarios (A hurricane could destroy my neighborhood!). This is true not just of their approach to imagining the future, but of their memories as well: people are better able to describe the best moments of their lives than they are the worst.
Though there are psychological reasons for this phenomenon, Karen A.Cerulo, in Never Saw It Coming, considers instead the role of society in fostering this attitude. What kinds of communities develop this pattern of thought, which do not, and what does that say about human ability to evaluate possible outcomes of decisions and events?
Cerulo takes readers to diverse realms of experience, including intimate family relationships, key transitions in our lives, the places we work and play, and the boardrooms of organizations and bureaucracies. Using interviews, surveys, artistic and fictional accounts, media reports, historical data, and official records, she illuminates one of the most common, yet least studied, of human traits—a blatant disregard for worst-case scenarios. Never Saw It Coming, therefore, will be crucial to anyone who wants to understand human attempts to picture or plan the future.
“In Never Saw It Coming, Karen Cerulo argues that in American society there is a ‘positive symmetry,’ a tendency to focus on and exaggerate the best, the winner, the most optimistic outcome and outlook. Thus, the conceptions of the worst are underdeveloped and elided. Naturally, as she masterfully outlines, there are dramatic consequences to this characterological inability to imagine and prepare for the worst, as the failure to heed memos leading up to both the 9/11 and NASA Challenger disasters, for instance, so painfully reminded us.”--Robin Wagner-Pacifici, Swarthmore College
“Katrina, 9/11, and the War in Iraq—all demonstrate the costliness of failing to anticipate worst-case scenarios. Never Saw It Coming explains why it is so hard to do so: adaptive behavior hard-wired into human cognition is complemented and reinforced by cultural practices, which are in turn institutionalized in the rules and structures of formal organizations. But Karen Cerulo doesn’t just diagnose the problem; she uses case studies of settings in which people effectively anticipate and deal with potential disaster to describe structural solutions to the chronic dilemmas she describes so well. Never Saw It Coming is a powerful contribution to the emerging fields of cognitive and moral sociology.”--Paul DiMaggio, Princeton University
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