BiblioVault - Books about Third Edition

Macedonian Audio Supplement

To accompany Macedonian: A Course for Beginning and Intermediate Students, Third Edition

Christina E. Kramer

University of Wisconsin Press, 2012

This set of audio CDs is designed to supplement the award-winning language textbook Macedonian: A Course for Beginning and Intermediate Students, Third Edition, by Christina E. Kramer and Liljana Mitkovska. The CDs contain almost two hours of audio tracks that were recorded in Macedonia by native speakers who bring to life the characters from the textbook’s story. The set additionally includes exercises for listening comprehension and the pronunciation of individual sounds.

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Maps and Civilization

Cartography in Culture and Society, Third Edition

Norman J. W. Thrower

University of Chicago Press, 2008

In this concise introduction to the history of cartography, Norman J. W. Thrower charts the intimate links between maps and history from antiquity to the present day. A wealth of illustrations, including the oldest known map and contemporary examples made using Geographical Information Systems (GIS), illuminate the many ways in which various human cultures have interpreted spatial relationships.
The third edition of Maps and Civilization incorporates numerous revisions, features new material throughout the book, and includes a new alphabetized bibliography.

Praise for previous editions of Maps and Civilization:
“A marvelous compendium of map lore. Anyone truly interested in the development of cartography will want to have his or her own copy to annotate, underline, and index for handy referencing.”—L. M. Sebert, Geomatica

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Marketing to Moviegoers

A Handbook of Strategies and Tactics, Third Edition

Robert Marich

Southern Illinois University Press, 2013

While Hollywood executives spend millions of dollars making movies, even more money is poured into selling those films to the public. In the third edition of his comprehensive guidebook, Marketing to Moviegoers: A Handbook of Strategies and Tactics, veteran film and TV journalist Robert Marich plumbs the depths of the methods used by studios to market their films to consumers. Updates to the third edition include a chapter on marketing movies using digital media; an insightful discussion of the use of music in film trailers; new and expanded materials on marketing targeted toward affinity groups and awards; fresh analysis of booking contracts between theaters and distributors; a brief history of indie film marketing; and explorations of the overlooked potential of the drive-in theater and the revival of third-party-financed movie campaigns.

While many books have been written on the business-to-business aspect of film promotion, Marich’s volume is one of the few that focuses on the techniques used to sell motion pictures to those in a position to truly make or break a film—the public. A highly navigable handbook that breaks down a complicated process into manageable strategies in an easy-to-read style, Marketing to Moviegoers is a must for all professionals and students in today’s rapidly evolving film industry.

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Medical Ethics

Sources of Catholic Teachings, Third Edition

Kevin D. O'Rourke, OP, and Philip J. Boyle

Georgetown University Press, 1999

In a single convenient resource, this book organizes and presents clearly the documents of the Catholic church pertaining to medical ethics. Introductory chapters provide the context for interpreting the Church's teachings and guide the reader in applying the teachings to particular ethical quandaries.

This third edition has been updated to incorporate the statements issued since the preparation of the second edition. The authors have revised the introductory chapters to include ideas from the papal encyclical Splendor Veritatis and "Instruction of the Ecclesial Vocation of the Theologian," published by the Vatican Congregation for the Doctrine of the Faith, concerning the various levels of the teachings of the Church. Other new statements included in this edition are relevant topics from the papal encyclical Evangelium Vitae (abortion, euthanasia, amniocentesis, suicide and withdrawing life support); the Vatican Congregation of Doctrine and Faith on uterine isolation; the U.S. bishops on the care of anencephalic infants, genetic testing, and cloning; and the Pennsylvania Catholic Conference on the treatment for rape in Catholic hospitals.

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Memos to the Governor

An Introduction to State Budgeting, Third Edition

Dall W. Forsythe and Donald J. Boyd

Georgetown University Press, 2012

This revised and updated edition of Memos to the Governor is a concise and highly readable guidebook that explains in clear, understandable prose the technical, economic, and political dynamics of budget making. Updated with many new examples of budget quandaries from recent years, this book helps current and future public administrators untangle the knotty processes of budget preparation and implementation.

Authors Dall W. Forsythe and Donald J. Boyd outline the budgeting process through a series of memos from a budget director to a newly elected governor—a format that helps readers with little or no background understand complicated financial issues. They cover all of the steps of budget preparation, from strategy to execution, explaining technical vocabulary, and discussing key topics including baseline budgeting, revenue forecasting, and gap-closing options.

Forsythe and Boyd bring fresh insights into such issues as the importance of a multiyear strategic budget plan, the impact of the business cycle on state budgets, the tactical problems of getting budgets adopted by legislatures, and, of course, the relationship between governor and budget officer. Memos to the Governor is a painless, practical introduction to budget preparation for students of and practitioners in public administration and public-sector financial management.

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Moral Politics

How Liberals and Conservatives Think, Third Edition

George Lakoff

University of Chicago Press, 2016

When Moral Politics was first published two decades ago, it redefined how Americans think and talk about politics through the lens of cognitive political psychology. Today, George Lakoff’s classic text has become all the more relevant, as liberals and conservatives have come to hold even more vigorously opposed views of the world, with the underlying assumptions of their respective worldviews at the level of basic morality. Even more so than when Lakoff wrote, liberals and conservatives simply have very different, deeply held beliefs about what is right and wrong.

Lakoff reveals radically different but remarkably consistent conceptions of morality on both the left and right. Moral worldviews, like most deep ways of understanding the world, are unconscious—part of our “hard-wired” brain circuitry. When confronted with facts that don’t fit our moral worldview, our brains work automatically and unconsciously to ignore or reject these facts, and it takes extraordinary openness and awareness of this phenomenon to pay critical attention to the vast number of facts we are presented with each day. For this new edition, Lakoff has added a new preface and afterword, extending his observations to major ideological conflicts since the book's original publication, from the Affordable Care Act to the wars in Iraq and Afghanistan, the recent financial crisis, and the effects of global warming. One might have hoped such massive changes would bring people together, but the reverse has actually happened; the divide between liberals and conservatives has become stronger and more virulent.

To have any hope of bringing mutual respect to the current social and political divide, we need to clearly understand the problem and make it part of our contemporary public discourse. Moral Politics offers a much-needed wake-up call to both the left and the right.

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