A SCHOLARLY BOOK REPOSITORY
Winner of the Eugene M. Emme Astronautical Literature Award
A Bloomberg View Must-Read Book of the Year
A Choice Outstanding Academic Title of the Year
“A substance-rich, original on every page exploration of how the space program interacted with the environmental movement, and also with the peace and ‘Whole Earth’ movements of the 1960s.”
—Tyler Cowen, Marginal Revolution
The summer of 1969 saw astronauts land on the moon for the first time and hippie hordes descend on Woodstock. This lively and original account of the space race makes the case that the conjunction of these two era-defining events was not entirely coincidental.
With its lavishly funded mandate to put a man on the moon, the Apollo mission promised to reinvigorate a country that had lost its way. But a new breed of activists denounced it as a colossal waste of resources needed to solve pressing problems at home. Neil Maher reveals that there were actually unexpected synergies between the space program and the budding environmental, feminist and civil rights movements as photos from space galvanized environmentalists, women challenged the astronauts’ boys club and NASA’s engineers helped tackle inner city housing problems. Against a backdrop of Saturn V moonshots and Neil Armstrong’s giant leap for mankind, Apollo in the Age of Aquarius brings the cultural politics of the space race back down to planet Earth.
“As a child in the 1960s, I was aware of both NASA’s achievements and social unrest, but unaware of the clashes between those two historical currents. Maher [captures] the maelstrom of the 1960s and 1970s as it collided with NASA’s program for human spaceflight.”
—George Zamka, Colonel USMC (Ret.) and former NASA astronaut
“NASA and Woodstock may now seem polarized, but this illuminating, original chronicle…traces multiple crosscurrents between them.”
—Nature
In this innovative work, James Meyer turns to art criticism, theory, memoir, and fiction to examine the fascination with the long sixties and contemporary expressions of these cultural memories across the globe. Meyer draws on a diverse range of cultural objects that reimagine this revolutionary era stretching from the 1950s to the 1970s, including reenactments of civil rights, antiwar, and feminist marches, paintings, sculptures, photographs, novels, and films. Many of these works were created by artists and writers born during the long Sixties who were driven to understand a monumental era that they missed. These cases show us that the past becomes significant only in relation to our present, and our remembered history never perfectly replicates time past. This, Meyer argues, is precisely what makes our contemporary attachment to the past so important: it provides us a critical opportunity to examine our own relationship to history, memory, and nostalgia.
"[Thomas Frank is] perhaps the most provocative young cultural critic of the moment."—Gerald Marzorati, New York Times Book Review
"An indispensable survival guide for any modern consumer."—Publishers Weekly, starred review
"Frank makes an ironclad case not only that the advertising industry cunningly turned the countercultural rhetoric of revolution into a rallying cry to buy more stuff, but that the process itself actually predated any actual counterculture to exploit."—Geoff Pevere, Toronto Globe and Mail
"The Conquest of Cool helps us understand why, throughout the last third of the twentieth century, Americans have increasingly confused gentility with conformity, irony with protest, and an extended middle finger with a populist manifesto. . . . His voice is an exciting addition to the soporific public discourse of the late twentieth century."—T. J. Jackson Lears, In These Times
"An invaluable argument for anyone who has ever scoffed at hand-me-down counterculture from the '60s. A spirited and exhaustive analysis of the era's advertising."—Brad Wieners, Wired Magazine
"Tom Frank is . . . not only old-fashioned, he's anti-fashion, with a place in his heart for that ultimate social faux pas, leftist politics."—Roger Trilling, Details
Just as Greece today struggles to adapt to a shifting political landscape, so Greece in the 1960s was convulsed by the collision of tradition and cultural transformation. In Data from the Decade of the Sixties, Valtinos assembles voices, stories, and news clips that capture the transformation of Greece, the monarchy giving way to a republic via dictatorship, the industrialization of its agricultural society, and the replacement of arranged marriages with love matches.
The many voices in this tour de force coalesce in a bricolage of documents: personal letters between friends and family, news reports, advertisements, and other written ephemera. As governments fall, sexologists, fortune-tellers, garage owners, and lonely matrons advertise their specialties and fantasies in want ads, while the young and lonely find escape within the cheap novels, movies, and gossip columns that enliven their barren existence.
Together these testimonies illuminate the tumult of 1960s Greece, where generations and values clash and Greek society struggles to adapt. Valtinos captures the pulse of a decade, portraying the spirit of the century in Greece and throughout the world.
Because the preadolescent years are, according to the child development researchers, the most formative, Joel P. Rhodes focuses on the cohort born between 1956 and 1970 who have never been quantitatively defined as a generation, but whose preadolescent world was nonetheless quite distinct from that of the “baby boomers.” Rhodes examines how this group understood the historical forces of the 1960s as children, and how they made meaning of these forces based on their developmental age. He is concerned not only with the immediate imprint of the 1960s on their young lives, but with how their perspective on the era influenced them as adults.
From Ronald Reagan's image as a Fifties Cold Warrior to Bill Clinton's fandom for Elvis Presley and John F. Kennedy, politicians have invoked the Fifties and the Sixties to connect to their public. Marcus shows how films, television, music, and memoirs have responded to the political nostalgia of today, and why our entertainment remains immersed in reruns, revivals, and references to earlier times. This book offers a new understanding of how politics and popular culture have influenced our notions of the past, and how events from long ago continue to shape our understanding of the present day.
The 1950s through the early 1970s are widely seen as American academia’s golden age, when universities—well-funded and viewed as essential for national security, economic growth, and social mobility—embraced an egalitarian mission. Swelling in size, schools attracted new types of students and professors, including radicals who challenged their institutions’ calcified traditions. But that halcyon moment soon came to a painful and confusing end, with consequences that still afflict the halls of ivy. In The Lost Promise, Ellen Schrecker—our foremost historian of both the McCarthy era and the modern American university—delivers a far-reaching examination of how and why it happened.
Schrecker illuminates how US universities’ explosive growth intersected with the turmoil of the 1960s, fomenting an unprecedented crisis where dissent over racial inequality and the Vietnam War erupted into direct action. Torn by internal power struggles and demonized by conservative voices, higher education never fully recovered, resulting in decades of underfunding and today’s woefully inequitable system. As Schrecker’s magisterial history makes blazingly clear, the complex blend of troubles that disrupted the university in that pivotal period haunts the ivory tower to this day.
We are drawn to Mad Men’s dapper cast of characters, argues Elisabeth Bronfen, because, although the series has drawn praise for its depiction of the 1960s and ’70s, it speaks equally well to cultural concerns of the present. The prototypical con man, Don makes a precarious journey from poverty to fame and prosperity that maps the pursuit of moral perfectionism that features prominently throughout American cultural history. Yet a lingering sense of dissatisfaction hints that the lifestyle Don strives for may be a mere manifestation of the illusory American dream—cemented in the same collective desires Don draws on to advertise cigarettes and luxury cars by day.
"Mad Men," Death and the American Dream takes readers through the cultural fantasies that underlie characters’ motivations in this sophisticated and immensely popular television series, showing how—then as now—we turn to fantasy in the face of conflicts that cannot be resolved in political reality. Fascinating and full of accessible insights, the book will appeal to the show’s many fans, as well as anyone interested in American studies, media studies, or cultural history.
In answering these questions, the authors explore not just the online commentary but also Mad Men fans’ fan fiction, cosplay, cocktail making, and vintage furniture collecting. Whether tweeting as one of the main characters (or just a lowly mail clerk), setting Peggy up with the man who’ll treat her right, or figuring out just which “Mad Man” they are at heart, fans integrate the show into their lives and use it to make sense of their own choices in work, leisure, and love.
As editor of Modern Age in the 1960s, Eugene Davidson introduced each quarterly issue with a thought-provoking contemplation of one or another of the decade's dizzying events. Gathered together here for the first time, the essays in Reflections on a Disruptive Decade present an intellectual conservative's perspective on an era which, because it underscores so many of the political divisions still with us today, continues to hold our fascination.
Davidson deals with the marvelous but confused realm of post-1945 international politics, in which the American people faced a new enemy, one often baffling and terrifying. The Cuban missile crisis was probably the most uncertain moment in foreign policy during this century. Although the crisis was resolved without bloodshed, there was intense danger of irrationality, for the Russians foolhardily had sent nuclear missiles to Cuba.
Other topics Davidson addresses are the Civil Rights movement, the policies and programs of Lyndon Johnson's Great Society, and the East-West battles of ideology and arms in Europe, Vietnam, and the Middle East. With remarkable shrewdness, Davidson illuminates many contradictions and excesses of the decade's liberal ascendancy, and presciently detects signs pointing to a resurgence of the nation's conservative forces.
Although more than thirty years have passed, Davidson's essays still contain great clarity, and his appraisals are still keen. Reflections on a Disruptive Decade is a truly remarkable addition to the work of this distinguished scholar.
“If you remember the Sixties,” quipped Robin Williams, “you weren’t there.” That was, of course, an oblique reference to the mind-bending drugs that clouded perception—yet time has proven an equally effective hallucinogen. This book revisits the Sixties we forgot or somehow failed to witness. In a kaleidoscopic global tour of the decade, Gerard DeGroot reminds us that the “Ballad of the Green Beret” outsold “Give Peace a Chance,” that the Students for a Democratic Society were outnumbered by Young Americans for Freedom, that revolution was always a pipe dream, and that the Sixties belong to Reagan and de Gaulle more than to Kennedy and Dubcek.
The Sixties Unplugged shows how opportunity was squandered, and why nostalgia for the decade has obscured sordidness and futility. DeGroot returns us to a time in which idealism, tolerance, and creativity gave way to cynicism, chauvinism, and materialism. He presents the Sixties as a drama acted out on stages around the world, a theater of the absurd in which China’s Cultural Revolution proved to be the worst atrocity of the twentieth century, the Six-Day War a disaster for every nation in the Middle East, and a million slaughtered Indonesians martyrs to greed.
The Sixties Unplugged restores to an era the prevalent disorder and inconvenient truths that longing, wistfulness, and distance have obscured. In an impressionistic journey through a tumultuous decade, DeGroot offers an object lesson in the distortions nostalgia can create as it strives to impose order on memory and value on mayhem.
DeKoven rigorously analyzes a broad array of cultural and political texts important in the sixties—from popular favorites such as William S. Burroughs’s Naked Lunch to political manifestoes including The Port Huron Statement, the founding document of SDS (Students for a Democratic Society). She examines texts that overtly discuss the conflict in Vietnam, Black Power, and second-wave feminism—including Frances FitzGerald’s Fire in the Lake, James Baldwin’s The Fire Next Time, and Shulamith Firestone’s The Dialectic of Sex; experimental pieces such as The Living Theatre’s Paradise Now; influential philosophical works including Roland Barthes’s Mythologies and Herbert Marcuse’s One-Dimensional Man; and explorations of Las Vegas, the prime location of postmodernity. Providing extensive annotated bibliographies on both the sixties and postmodernism, Utopia Limited is an invaluable resource for understanding the impact of that tumultuous decade on the present.
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