front cover of Audiences
Audiences
Edited by Ian Christie
Amsterdam University Press, 2012
Moving away from the recent prevalence of text-based analysis in the field of film studies, Audience tackles one of the most important issues in cinema—how the audience engages with film. Ian Christie has assembled contributions from many of the major figures in media studies, including Gregory Waller, John Sedgwick, and Martin Baker, in order to provide a wide-ranging survey of viewers’ relationships with the screen. Audiences utilizes psychoanalysis and psychology, which dominated early academic examinations of film, to parse and explain modern film-viewing habits. This wide-ranging volume also takes advantage of new technology to gain access to important data on audiences, from traditional box office studies to information on digital access to movies in the home. With a particular interest in individual consumers and their motivations, this timely collection spans the spectrum of contemporary audience studies.
As the film experience fragments across multiple formats, Audiences studies a broad range of viewers, andis essential reading for scholars and lovers of cinema.

[more]

front cover of Babel and Babylon
Babel and Babylon
Spectatorship in American Silent Film
Miriam Hansen
Harvard University Press, 1994

Although cinema was invented in the mid-1890s, it was a decade more before the concept of a “film spectator” emerged. As the cinema began to separate itself from the commercial entertainments in whose context films initially had been shown—vaudeville, dime museums, fairgrounds—a particular concept of its spectator was developed on the level of film style, as a means of predicting the reception of films on a mass scale. In Babel and Babylon, Miriam Hansen offers an original perspective on American film by tying the emergence of spectatorship to the historical transformation of the public sphere.

Hansen builds a critical framework for understanding the cultural formation of spectatorship, drawing on the Frankfurt School’s debates on mass culture and the public sphere. Focusing on exemplary moments in the American silent era, she explains how the concept of the spectator evolved as a crucial part of the classical Hollywood paradigm—as one of the new industry’s strategies to integrate ethnically, socially, and sexually differentiated audiences into a modern culture of consumption. In this process, Hansen argues, the cinema might also have provided the conditions of an alternative public sphere for particular social groups, such as recent immigrants and women, by furnishing an intersubjective context in which they could recognize fragments of their own experience.

After tracing the emergence of spectatorship as an institution, Hansen pursues the question of reception through detailed readings of a single film, D. W. Griffith’s Intolerance (1916), and of the cult surrounding a single star, Rudolph Valentino. In each case the classical construction of spectatorship is complicated by factors of gender and sexuality, crystallizing around the fear and desire of the female consumer.

Babel and Babylon recasts the debate on early American cinema—and by implication on American film as a whole. It is a model study in the field of cinema studies, mediating the concerns of recent film theory with those of recent film history.

[more]

front cover of Bigger Than Life
Bigger Than Life
The Close-Up and Scale in the Cinema
Mary Ann Doane
Duke University Press, 2021
In Bigger Than Life Mary Ann Doane examines how the scalar operations of cinema, especially those of the close-up, disturb and reconfigure the spectator's sense of place, space, and orientation. Doane traces the history of scalar transformations from early cinema to the contemporary use of digital technology. In the early years of cinema, audiences regarded the monumental close-up, particularly of the face, as grotesque and often horrifying, even as it sought to expose a character's interiority through its magnification of detail and expression. Today, large-scale technologies such as IMAX and surround sound strive to dissolve the cinematic frame and invade the spectator's space, “immersing” them in image and sound. The notion of immersion, Doane contends, is symptomatic of a crisis of location in technologically mediated space and a reconceptualization of position, scale, and distance. In this way, cinematic scale and its modes of spatialization and despatialization have shaped the modern subject, interpolating them into the incessant expansion of commodification.
[more]

front cover of Broadcasting Hollywood
Broadcasting Hollywood
The Struggle over Feature Films on Early TV
Jennifer Porst
Rutgers University Press, 2021
Broadcasting Hollywood: The Struggle Over Feature Films on Early Television uses extensive archival research into the files of studios, networks, advertising agencies, unions and guilds, theatre associations, the FCC, and key legal cases to analyze the tensions and synergies between the film and television industries in the early years of television. This analysis of the case study of the struggle over Hollywood’s feature films appearing on television in the 1940s and 1950s illustrates that the notion of an industry misunderstands the complex array of stakeholders who work in and profit from a media sector, and models a variegated examination of the history of media industries. Ultimately, it draws a parallel to the contemporary period and the introduction of digital media to highlight the fact that history repeats itself and can therefore play a key role in helping media industry scholars and practitioners to understand and navigate contemporary industrial phenomena.
[more]

front cover of Chinatown Film Culture
Chinatown Film Culture
The Appearance of Cinema in San Francisco’s Chinese Neighborhood
Kim K. Fahlstedt
Rutgers University Press, 2020
Chinatown Film Culture provides the first comprehensive account of the emergence of film and moviegoing in the transpacific hub of San Francisco in the early twentieth century. Working with materials previously left in the margins of grand narratives of history, Kim K. Fahlstedt uncovers the complexity of a local entertainment culture that offered spaces where marginalized Chinese Americans experienced and participated in local iterations of modernity. At the same time, this space also fostered a powerful Orientalist aesthetic that would eventually be exported to Hollywood by San Francisco showmen such as Sid Grauman. Instead of primarily focusing on the screen-spectator relationship, Fahlstedt suggests that immigrant audiences' role in the proliferation of cinema as public entertainment in the United States saturated the whole moviegoing experience, from outside on the street to inside the movie theater. By highlighting San Francisco and Chinatown as featured participants rather than bit players, Chinatown Film Culture provides an historical account from the margins, alternative to the more dominant narratives of U.S. film history.
[more]

front cover of The Cinema of Attractions Reloaded
The Cinema of Attractions Reloaded
Edited by Wanda Strauven
Amsterdam University Press, 2007
Twenty years ago, noted film scholars Tom Gunning and André Gaudreault introduced the phrase “cinema of attractions” to describe the essential qualities of films made in the medium’s earliest days, those produced between 1895 and 1906. Now, The Cinema of Attractions Reloaded critically examines the term and its subsequent wide-ranging use in film studies.
            The collection opens with a history of the term, tracing the collaboration between Gaudreault and Gunning, the genesis of the term in their attempts to explain the spectacular effects of motion that lay at the heart of early cinema, and the pair’s debts to Sergei Eisenstein and others. This reconstruction is followed by a look at applications of the term to more recent film productions, from the works of the Wachowski brothers to virtual reality and video games.
            With essays by an impressive collection of international film scholars—and featuring contributions by Gunning and Gaudreault as well—The Cinema of Attractions Reloaded will be necessary reading for all scholars of early film and its continuing influence.
[more]

front cover of A Cinema Without Walls
A Cinema Without Walls
Movies and Culture after Vietnam
Corrigan, Timothy
Rutgers University Press, 1991
"One of the sharpest and most productive analyses of our contemporaneity and the place of cinema within it and of our new historical relations as spectators to the imaginary universe on the movie screen. This is a study that will be of intense interest to film theorists and historians, cultural critics, mass media analysts, and anyone concerned with the complicated place of culture in our world today."--Dana Polan, English and Film Studies, University of Pittsburgh

How have modern advertising techniques, the widespread use of VCRs, conglomerate takeovers of studios and film archives, cable TV, and media coverage of the Vietnam war changed the ways we watch movies? And how, in turn, have those different habits and patterns of viewing changed the ways in which films address their viewers? Drawing on a wide variety of American and European films and on many theoretical models, Timothy Corrigan investigates what he calls "a cinema without walls," taking a close look at particular films in order to see how we watch them differently in the post-Vietnam era. He examines cult audiences, narrative structure, genre films (road movies, in particular), and contemporary politics as they engage new models of film making and viewing. He thus provides a rare, serious attempt to deal with contemporary movies. Corrigan discusses filmmakers from a variety of backgrounds and cultures, including Martin Scorsese, Raoul Ruiz, Michael Cimino, Alexander Kluge, Francis Ford Coppola, Stephen Frears, and Wim Wenders. He offers detailed analyses of films such as Platoon; Full Metal Jacket; 9-1/2 Weeks; The Singing Detective; Choose Me; After Hours; Badlands; The King of Comedy; Paris, Texas; and My Beautiful Laundrette. Orchestrating this diversity, Corrigan provides a critical basis for making sense of contemporary film culture and its major achievements.
[more]

front cover of Cinemas and Cinema-Going in the United Kingdom
Cinemas and Cinema-Going in the United Kingdom
Decades of Decline, 1945–1965
Sam Manning
University of London Press, 2020
Cinema-going was the most popular commercial leisure activity in the United Kingdom during the first half of the twentieth century, with attendance growing significantly during World War II and peaking in 1946 with 1.6 billion recorded admissions. Though “going to the pictures” remained a popular pastime for the remainder of the forties, the transition from war to peacetime altered citizens’ leisure habits. During the fifties, a range of factors led to rapid declines in attendance, and by 1965, admissions had plummeted to 327 million.

Cinema attendance fell in all regions, but the speed, nature, and extent of this decline varied widely across the United Kingdom. By presenting detailed case studies of two similarly-sized industrial cities, Belfast and Sheffield, this book adds nuance and detail to the discussion of regional variations in film exhibition and audience habits. Using a wide range of sources, such as oral testimony, box-office data, newspapers, and trade journals, Cinemas and Cinema-Going in the United Kingdom conveys the diverse and ever-changing nature of the cinema industry.
[more]

front cover of The Cult Film Experience
The Cult Film Experience
Beyond All Reason
Edited by J. P. Telotte
University of Texas Press, 1991

"Play it again, Sam" is the motto of cult film enthusiasts, who will watch their favorite movie over and over, "beyond all reason." What is the appeal of cult movies? Why do fans turn up in droves at midnight movies or sit through the same three-hanky classics from Hollywood's golden era? These are some of the questions J. P. Telotte and twelve other noted film scholars consider in this groundbreaking study of the cult film.

The book identifies two basic types of cult films—older Hollywood movies, such as Casablanca, that have developed a cult following and "midnight movies," most notably The Rocky Horror Picture Show. Telotte, Bruce Kawin, and Timothy Corrigan offer thought-provoking discussions about why these two types of movies become cult films, the sort of audience they attract, and the needs they fulfill for that audience. Subsequent essays employ a variety of cultural, feminist, ideological, and poststructural strategies for exploring these films.

In a section on the classical cult film, the movie Casablanca receives extensive treatment. An essay by T. J. Ross considers Beat the Devil as a send-up of cult films, while another essay by Wade Jennings analyzes the cult star phenomenon as personified in Judy Garland.

"Midnight movie madness" is explored in essays on The Rocky Horror Picture Show, movie satires of the 1950s, science fiction double features, and horror thrillers.

Illustrated with scenes from favorite movies and written for both fans and scholars, The Cult Film Experience will appeal to a wider audience than the "usual suspects."

[more]

front cover of Discorrelated Images
Discorrelated Images
Shane Denson
Duke University Press, 2020
In Discorrelated Images Shane Denson examines how computer-generated digital images displace and transform the traditional spatial and temporal relationships that viewers had with conventional analog forms of cinema. Denson analyzes works ranging from the Transformers series and Blade Runner 2049 to videogames and multimedia installations to show how what he calls discorrelated images—images that do not correlate with the abilities and limits of human perception—produce new subjectivities, affects, and potentials for perception and action. Denson's theorization suggests that new media theory and its focus on technological development must now be inseparable from film and cinema theory. There's more at stake in understanding discorrelated images, Denson contends, than just a reshaping of cinema, the development of new technical imaging processes, and the evolution of film and media studies: discorrelated images herald a transformation of subjectivity itself and are essential to our ability to comprehend nonhuman agency.
[more]

front cover of Disney's Most Notorious Film
Disney's Most Notorious Film
Race, Convergence, and the Hidden Histories of Song of the South
By Jason Sperb
University of Texas Press, 2012

The Walt Disney Company offers a vast universe of movies, television shows, theme parks, and merchandise, all carefully crafted to present an image of wholesome family entertainment. Yet Disney also produced one of the most infamous Hollywood films, Song of the South. Using cartoon characters and live actors to retell the stories of Joel Chandler Harris, SotS portrays a kindly black Uncle Remus who tells tales of Brer Rabbit, Brer Fox, and the “Tar Baby” to adoring white children. Audiences and critics alike found its depiction of African Americans condescending and outdated when the film opened in 1946, but it grew in popularity—and controversy—with subsequent releases. Although Disney has withheld the film from American audiences since the late 1980s, SotS has an enthusiastic fan following, and pieces of the film—such as the Oscar-winning “Zip-a-Dee-Doo-Dah”—remain throughout Disney’s media universe.

Disney’s Most Notorious Film examines the racial and convergence histories of Song of the South to offer new insights into how audiences and Disney have negotiated the film’s controversies over the last seven decades. Jason Sperb skillfully traces the film’s reception history, showing how audience perceptions of SotS have reflected debates over race in the larger society. He also explores why and how Disney, while embargoing the film as a whole, has repurposed and repackaged elements of SotS so extensively that they linger throughout American culture, serving as everything from cultural metaphors to consumer products.

[more]

front cover of Early Cinema in Russia and Its Cultural Reception
Early Cinema in Russia and Its Cultural Reception
Yuri Tsivian
University of Chicago Press, 1998
Early Cinema in Russia chronicles one of the great lost periods in cinema history, that of Pre-Revolutionary Russia. In contrast to standard film histories, Yuri Tsivian focuses on reflected images: it features the historical film-goer and early writings on film as well as examining the physical elements of cinematic performance.

"Tsivian casts a probing beam of illumination into some of the most obscure areas of film history. And the terrain he lights up with his careful assembly and insightful reading of the records of early film viewing in Russia not only changes our sense of the history of this period but also . . . causes us to re-evaluate some of our most basic theoretical and historical assumptions about what a film is and how it affects its audiences."—Tom Gunning, from the Foreword

"Early Cinema in Russia . . . reveals Tsivian's strengths very well and demonstrates why he is . . . the finest film historian of his generation in the former Soviet Union."—Denise Y. Youngblood, Historical Journal of Film, Radio, and Television

"A work of fundamental importance."—Julian Graffy, Recent Studies of Russian and Soviet Cinema
[more]

front cover of Envisioning Freedom
Envisioning Freedom
Cinema and the Building of Modern Black Life
Cara Caddoo
Harvard University Press, 2014

Viewing turn-of-the-century African American history through the lens of cinema, Envisioning Freedom examines the forgotten history of early black film exhibition during the era of mass migration and Jim Crow. By embracing the new medium of moving pictures at the turn of the twentieth century, black Americans forged a collective—if fraught—culture of freedom.

In Cara Caddoo’s perspective-changing study, African Americans emerge as pioneers of cinema from the 1890s to the 1920s. Across the South and Midwest, moving pictures presented in churches, lodges, and schools raised money and created shared social experiences for black urban communities. As migrants moved northward, bound for Chicago and New York, cinema moved with them. Along these routes, ministers and reformers, preaching messages of racial uplift, used moving pictures as an enticement to attract followers.

But as it gained popularity, black cinema also became controversial. Facing a losing competition with movie houses, once-supportive ministers denounced the evils of the “colored theater.” Onscreen images sparked arguments over black identity and the meaning of freedom. In 1910, when boxing champion Jack Johnson became the world’s first black movie star, representation in film vaulted to the center of black concerns about racial progress. Black leaders demanded self-representation and an end to cinematic mischaracterizations which, they charged, violated the civil rights of African Americans. In 1915, these ideas both led to the creation of an industry that produced “race films” by and for black audiences and sparked the first mass black protest movement of the twentieth century.

[more]

front cover of Fan Sites
Fan Sites
Film Tourism and Contemporary Fandom
Abby S. Waysdorf
University of Iowa Press, 2021
Theme parks break attendance numbers with the promise of “stepping inside” a film’s world. Pop-up “experiences” are a regular part of promotional cycles. All this is accepted in the contemporary media environment—but why? What is the appeal of film tourism, and what can its rise tell us about contemporary fandom? Fan Sites explores why and how we experience film and television-related places, and what the growth of this practice means for contemporary fandom. Through four case studies—Game of Thrones tourism in Dubrovnik, Croatia and Northern Ireland, the Wizarding World of Harry Potter theme parks in Orlando, Florida, fandom of The Prisoner in Portmeirion, Wales, and Friends events in the United Kingdom and United States—this book presents a multifaceted look at the ways place and fandom interact today.

Fan Sites explores the different relationships that fans build with these places of fandom, from the exploratory knowledge-building of Game of Thrones fans on vacation, the appreciative evaluations of Harry Potter fans at the Wizarding World of Harry Potter, to the frequent “homecoming” visits of Prisoner fans, who see Portmeirion as a “safe vault” and the home of their fandom. Including engaging accounts of real fans at each location, Fan Sites addresses what the rise of fan tourism and places of fandom might mean for the future of fandom and its relationship with the media industry.
 
[more]

front cover of From SWEETBACK to SUPER FLY
From SWEETBACK to SUPER FLY
Race and Film Audiences in Chicago's Loop
Gerald R. Butters, Jr.
University of Missouri Press, 2014
Racial politics and capitalism found a way to blend together in 1970s Chicago in the form of movie theaters targeted specifically toward African Americans. In From Sweetback to Super Fly, Gerald Buttersexamines the movie theaters in Chicago’s Loop that became, as he describes them, “black spaces” during the early 1970s with theater managers making an effort to gear their showings toward the African American community by using black-themed and blaxploitation films.
Butters covers the wide range of issues that influenced the theaters, from changing racial patterns to the increasingly decrepit state of Chicago’s inner city and the pressure on businesses and politicians alike to breathe life into the dying area. Through his extensive research, Butters provides an in-depth look at this phenomenon, delving into an area that has not previously been explored. His close examination of how black-themed films were marketed and how theaters showing these films tried to draw in crowds sheds light on race issues both from an industrial standpoint on the side of the theaters and movie producers, as well as from a cultural standpoint on the side of the moviegoers and the city of Chicago as a whole. Butters provides a wealth of information on a very interesting yet underexamined part of history, making From Sweetback to Super Fly a supremely enjoyable and informative book.
[more]

front cover of House Full
House Full
Indian Cinema and the Active Audience
Lakshmi Srinivas
University of Chicago Press, 2016
India is the largest producer and consumer of feature films in the world, far outstripping Hollywood in the number of movies released and tickets sold every year. Cinema quite simply dominates Indian popular culture, and has for many decades exerted an influence that extends from clothing trends to music tastes to everyday conversations, which are peppered with dialogue quotes.
            With House Full, Lakshmi Srinivas takes readers deep into the moviegoing experience in India, showing us what it’s actually like to line up for a hot ticket and see a movie in a jam-packed theater with more than a thousand seats. Building her account on countless trips to the cinema and hundreds of hours of conversation with film audiences, fans, and industry insiders, Srinivas brings the moviegoing experience to life, revealing a kind of audience that, far from passively consuming the images on the screen, is actively engaged with them. People talk, shout, whistle, cheer; others sing along, mimic, or dance; at times audiences even bring some of the ritual practices of Hindu worship into the cinema, propitiating the stars onscreen with incense and camphor. The picture Srinivas paints of Indian filmgoing is immersive, fascinating, and deeply empathetic, giving us an unprecedented understanding of the audience’s lived experience—an aspect of Indian film studies that has been largely overlooked.
[more]

front cover of Imagining the Method
Imagining the Method
Reception, Identity, and American Screen Performance
Justin Owen Rawlins
University of Texas Press, 2024

A revisionist history of Method acting that connects the popular reception of “methodness” to entrenched understandings of screen performance still dominating American film discourse today.

Only one performance style has dominated the lexicon of the casual moviegoer: “Method acting.” The first reception-based analysis of film acting, Imagining the Method investigates how popular understandings of the so-called Method—what its author Justin Rawlins calls "methodness"—created an exclusive brand for white, male actors while associating such actors with rebellion and marginalization. Drawing on extensive archival research, the book maps the forces giving shape to methodness and policing its boundaries.

Imagining the Method traces the primordial conditions under which the Method was conceived. It explores John Garfield's tenuous relationship with methodness due to his identity. It considers the links between John Wayne's reliance on "anti-Method" stardom and Marlon Brando and James Dean's ascribed embodiment of Method features. It dissects contemporary emphases on transformation and considers the implications of methodness in the encoding of AI performers. Altogether, Justin Rawlins offers a revisionist history of the Method that shines a light on the cultural politics of methodness and the still-dominant assumptions about race, gender, and screen actors and acting that inform how we talk about performance and performers.

[more]

front cover of Love Rules
Love Rules
Silent Hollywood And The Rise Of The Managerial Class
Mark Garrett Cooper
University of Minnesota Press, 2003
Arguing for a sweeping new consideration of the shift from print to cinema as a governing system for organizing modern American social relations, this book uncovers an intimate connection between Hollywood romances of the silent era and the empowerment of a managerial class. During the 1910s and 1920s, American movies told love stories through what rapidly became ubiquitous images. Again and again, silent features showed lovers separated by seeming happenstance and reunited as if by magical forces. Mark Garrett Cooper argues that this "magic" implies the expertise of the corporate movie studio with its hierarchies of professional experts. In other words, the Hollywood love story amounts to a managerial technique. Through close study of such films as Birth of a Nation, Enoch Arden, The Crowd, Why Change Your Wife? and The Jazz Singer, Love Rules shows how cinematic romance offers an object lesson in how to arrange American society-a lesson that implies that such work can be accomplished only by a managerial class. Love Rules offers a boldly original account of how the Hollywood feature film supplanted the "imagined community" of print culture and, in doing so, played a key role in the transformation of American mass culture. Mark Garrett Cooper is assistant professor of English at Florida State University.
[more]

front cover of Moral Spectatorship
Moral Spectatorship
Technologies of Voice and Affect in Postwar Representations of the Child
Lisa Cartwright
Duke University Press, 2008
Why were theories of affect, intersubjectivity, and object relations bypassed in favor of a Lacanian linguistically oriented psychoanalysis in feminist film theory in the 1980s and 1990s? In Moral Spectatorship, Lisa Cartwright rethinks the politics of spectatorship in film studies. Returning to impasses reached in late-twentieth-century psychoanalytic film theory, she focuses attention on theories of affect and object relations seldom addressed during that period. Cartwright offers a new theory of spectatorship and the human subject that takes into account intersubjective and affective relationships and technologies facilitating human agency. Seeking to expand concepts of representation beyond the visual, she develops her theory through interpretations of two contexts in which adult caregivers help bring children to voice. She considers several social-problem melodramas about deaf and nonverbal girls and young women, including Johnny Belinda, The Miracle Worker, and Children of a Lesser God. Cartwright also analyzes the controversies surrounding facilitated communication, a technological practice in which caregivers help children with communication disorders achieve “voice” through writing facilitated by computers. This practice has inspired contempt among professionals and lay people who charge that the facilitator can manipulate the child’s speech.

For more than two decades, film theory has been dominated by a model of identification tacitly based on the idea of feeling what the other feels or of imagining oneself to be the other. Building on the theories of affect and identification developed by André Green, Melanie Klein, Donald W. Winnicott, and Silvan Tomkins, Cartwright develops a model of spectatorship that takes into account and provides a way of critically analyzing the dynamics of a different kind of identification, one that is empathetic and highly intersubjective.

[more]

front cover of Projecting Nation
Projecting Nation
South African Cinemas after 1994
Cara Moyer-Duncan
Michigan State University Press, 2020
In 1994, not long after South Africa made its historic transition to multiracial democracy, the nation’s first black-majority government determined that film had the potential to promote social cohesion, stimulate economic development, and create jobs. In 1999 the new National Film and Video Foundation was charged with fostering a vibrant, socially engaged, and self-sufficient film industry. What are the results of this effort to create a truly national cinematic enterprise? Projecting Nation: South African Cinemas after 1994 answers that question by examining the ways in which national and transnational forces have shaped the representation of race and nation in feature-length narrative fiction films. Offering a systematic analysis of cinematic texts in the context of the South African film industry, author Cara Moyer-Duncan analyzes both well-known works like District 9 (2009) and neglected or understudied films like My Shit Father and My Lotto Ticket (2008) to show how the ways filmmakers produce cinema and the ways diverse audiences experience it—whether they watch major releases in theaters in predominantly white suburban enclaves or straight-to-DVD productions in their own homes—are informed by South Africans’ multiple experiences of nation in a globalizing world.
[more]

front cover of Queerbaiting and Fandom
Queerbaiting and Fandom
Teasing Fans through Homoerotic Possibilities
Joseph Brennan
University of Iowa Press, 2019

In this first-ever comprehensive examination of queerbaiting, fan studies scholar Joseph Brennan and his contributors examine cases that shed light on the sometimes exploitative industry practice of teasing homoerotic possibilities that, while hinted at, never materialize in the program narratives. Through a nuanced approach that accounts for both the history of queer representation and older fan traditions, these essayists examine the phenomenon of queerbaiting across popular TV, video games, children’s programs, and more.

Contributors: Evangeline Aguas, Christoffer Bagger, Bridget Blodgett, Cassie Brummitt, Leyre Carcas, Jessica Carniel, Jennifer Duggan, Monique Franklin, Divya Garg, Danielle S. Girard, Mary Ingram-Waters, Hannah McCann, Michael McDermott, E. J. Nielsen, Emma Nordin, Holly Eva Katherine Randell-Moon, Emily E. Roach, Anastasia Salter, Elisabeth Schneider, Kieran Sellars, Isabela Silva, Guillaume Sirois, Clare Southerton

[more]

front cover of Reel Pleasures
Reel Pleasures
Cinema Audiences and Entrepreneurs in Twentieth-Century Urban Tanzania
Laura Fair
Ohio University Press, 2017

Reel Pleasures brings the world of African moviehouses and the publics they engendered to life, revealing how local fans creatively reworked global media—from Indian melodrama to Italian westerns, kung fu, and blaxploitation films—to speak to local dreams and desires. In it, Laura Fair zeroes in on Tanzanians’ extraordinarily dynamic media cultures to demonstrate how the public and private worlds of film reception brought communities together and contributed to the construction of genders, generations, and urban citizenship over time.

Radically reframing the literatures on media exhibition, distribution, and reception, Reel Pleasures demonstrates how local entrepreneurs and fans worked together to forge the most successful cinema industry in colonial sub-Saharan Africa. The result is a major contribution to the literature on transnational commodity cultures.

[more]

logo for Duke University Press
Savage Theory
Cinema as Modern Magic
Rachel O. Moore
Duke University Press, 2000
Savage Theory articulates the powerful mythology of cinema as the premier medium for magic in modern times. Envisioning the cinema as a form of magical ritual that possesses the power to enliven, heal, and enchant, Rachel O. Moore explores modernity’s relationship to the primitive by analyzing understandings of primitive belief and ritual in early film theory alongside illustrative scenes from popular as well as avant-garde film.
Moore mines the theories of language, spectatorship, and cinematic expression in the writings of Vachel Lindsay, Sergei Eisenstein, Siegfried Kracauer, and Walter Benjamin, among others. Illuminating the links between these theorists’ preoccupations with cinema as a form of primal communication and the numbing effects of modernity, she demonstrates how movies are uniquely able to negotiate the fragmentary and isolating nature of a modern world. In constructing an alternative to cognitive, psychoanalytic, and ideological approaches to film analysis, Moore provides eye-opening discussions of films such as Kenneth Anger’s Scorpio Rising, Hollis Frampton’s Nostalgia, and Robert Bresson’s l’Argent. Drawing from Marx’s theory of the commodity and Lukács’s work on second nature, she outlines the fetish character of the film image and reveals the emergence of the camera as a magical tool replete with animistic powers otherwise lost in the storm of progress.
Bound to influence the way future scholars think about the connection between modernism and primitivism, as well as the role of cinema therein during the early twentieth century, Savage Theory will be welcomed by scholars of film theory and anthropology and will also appeal to a wider cultural studies audience.
[more]

front cover of Scarlett's Women
Scarlett's Women
Gone With the Wind and Its Female Fans
Taylor, Helen
Rutgers University Press, 1989
One of the most successful books ever published and the basis of one of the most popular and highly praised Hollywood films, Gone with the Wind has entered world culture in a way that few other stories have. The book was published in June 1936; the film premiered on December 15, 1939. The book has sold 25 million copies, has been translated into twenty-seven languages, and won the 1936 Pulitzer Prize. The film received eight Oscars and has been called the greatest movie ever made. Everyone has heard of GWTW. Most of us have seen the movie or read the novel. In this entertaining and informative book, Helen Taylor is the first to seek reasons for the film/novel's success among viewers/readers. The author asked GWTW fans to relate their experiences with the works, to explain their fascination with the story, to describe the impact GWTW has had on their lives. The results are astonishing and illuminating. In the United States and England, where the author conducted her research, women have to a remarkable degree claimed the story Margaret Mitchell wrote as their own. They name their children Rhett and Scarlett. They see in the lives of the men and women of GWTW their own lives, their own restlessness, their own aspirations for something better than marriage and motherhood. Helen Taylor not only explains the enduring appeal of the work, but also identifies different kinds of response at particular historical moments (especially World War II) and through the past five decades by women of different classes, races, and generations. The author also looks at the contemporary implications of the work's political conservatism, racism, and--paradoxically--feminism. The result is a book that is sophisticated, accessible, and revealing. Scarlett's Women is a book for eery fan, and for all students of film and popular culture.
[more]

front cover of Scarlett's Women
Scarlett's Women
Gone With the Wind and Its Female Fans
Taylor, Helen
Rutgers University Press, 1989
One of the most successful books ever published and the basis of one of the most popular and highly praised Hollywood films, Gone with the Wind has entered world culture in a way that few other stories have. The book was published in June 1936; the film premiered on December 15, 1939. The book has sold 25 million copies, has been translated into twenty-seven languages, and won the 1936 Pulitzer Prize. The film received eight Oscars and has been called the greatest movie ever made. Everyone has heard of GWTW. Most of us have seen the movie or read the novel. In this entertaining and informative book, Helen Taylor is the first to seek reasons for the film/novel's success among viewers/readers. The author asked GWTW fans to relate their experiences with the works, to explain their fascination with the story, to describe the impact GWTW has had on their lives. The results are astonishing and illuminating. In the United States and England, where the author conducted her research, women have to a remarkable degree claimed the story Margaret Mitchell wrote as their own. They name their children Rhett and Scarlett. They see in the lives of the men and women of GWTW their own lives, their own restlessness, their own aspirations for something better than marriage and motherhood. Helen Taylor not only explains the enduring appeal of the work, but also identifies different kinds of response at particular historical moments (especially World War II) and through the past five decades by women of different classes, races, and generations. The author also looks at the contemporary implications of the work's political conservatism, racism, and--paradoxically--feminism. The result is a book that is sophisticated, accessible, and revealing. Scarlett's Women is a book for eery fan, and for all students of film and popular culture.
[more]

front cover of Screen Traffic
Screen Traffic
Movies, Multiplexes, and Global Culture
Charles R. Acland
Duke University Press, 2003
In Screen Traffic, Charles R. Acland examines how, since the mid-1980s, the U.S. commercial movie business has altered conceptions of moviegoing both within the industry and among audiences. He shows how studios, in their increasing reliance on revenues from international audiences and from the ancillary markets of television, videotape, DVD, and pay-per-view, have cultivated an understanding of their commodities as mutating global products. Consequently, the cultural practice of moviegoing has changed significantly, as has the place of the cinema in relation to other sites of leisure.

Integrating film and cultural theory with close analysis of promotional materials, entertainment news, trade publications, and economic reports, Acland presents an array of evidence for the new understanding of movies and moviegoing that has developed within popular culture and the entertainment industry. In particular, he dissects a key development: the rise of the megaplex, characterized by large auditoriums, plentiful screens, and consumer activities other than film viewing. He traces its genesis from the re-entry of studios into the movie exhibition business in 1986 through 1998, when reports of the economic destabilization of exhibition began to surface, just as the rise of so-called e-cinema signaled another wave of change. Documenting the current tendency toward an accelerated cinema culture, one that appears to arrive simultaneously for everyone, everywhere, Screen Traffic unearths and critiques the corporate and cultural forces contributing to the “felt internationalism” of our global era.

[more]

front cover of Spectacular Passions
Spectacular Passions
Cinema, Fantasy, Gay Male Spectatorships
Brett Farmer
Duke University Press, 2000
The image of the movie-obsessed gay man is a widely circulating and readily recognizable element of the contemporary cultural landscape. Using psychoanalytic theory as his guide while inflecting it with insights from both film theory and queer theory, Brett Farmer moves beyond this cliché to develop an innovative exploration of gay spectatorship. The result, Spectacular Passions, reveals how cinema has been engaged by gay men as a vital forum for “fantasmatic performance”—in this case, the production of specifically queer identities, practices, and pleasures.
Building on the psychoanalytic concept of the fantasmatic, Farmer works to depathologize gay male subjectivity. While discussing such films as Kiss of the Spider Woman, The Pirate, Suddenly Last Summer, and Sunset Boulevard, and stars ranging from Mae West to Montgomery Clift, Farmer argues that the particularities of gay men’s social and psychic positionings motivate unique receptions of and investments in film. The Hollywood musical, gay camp readings of the extravagant female star, and the explicit homoeroticism of the cinematic male body in gay fanzines are further proof, says Farmer, of how the shifting libidinal profiles of homosexual desire interact with the fantasy scenarios of Hollywood film to produce a range of variable queer meanings.
This fascinating and provocative study makes a significant new contribution to discussions of cinema, spectatorship, and sexuality. As such, it will be welcomed by those in the fields of film theory, queer theory, and cultural studies.
[more]

front cover of Viewing Positions
Viewing Positions
Ways of Seeing Film
Williams, Linda
Rutgers University Press, 1994
The essays in this volume represent some of the best new thinking about the crucial relations between visual representation in film and human subjectivity. No amount of empirical research into the sociology of actual audiences will displace the desire to speculate about the effects of visual culture, and especially moving images, on viewing subjects. These notions of spectatorship, however hypothetical, become extremely compelling metaphors for the workings of vision within the institution of cinema. Viewing Positions examines the tradition of a centered, unitary, distanced, and objectifying spectator's gaze; investigates the period when film spectatorship as an idea began; and analyses gender- and sexuality-based challenges to the homogeneous classical theory of spectatorship. It makes available critical understandings of spectatorship that have, until now, largely eluded cinema studies.
[more]

front cover of Viewing Positions
Viewing Positions
Ways of Seeing Film
Williams, Linda
Rutgers University Press, 1994
The essays in this volume represent some of the best new thinking about the crucial relations between visual representation in film and human subjectivity. No amount of empirical research into the sociology of actual audiences will displace the desire to speculate about the effects of visual culture, and especially moving images, on viewing subjects. These notions of spectatorship, however hypothetical, become extremely compelling metaphors for the workings of vision within the institution of cinema. Viewing Positions examines the tradition of a centered, unitary, distanced, and objectifying spectator's gaze; investigates the period when film spectatorship as an idea began; and analyses gender- and sexuality-based challenges to the homogeneous classical theory of spectatorship. It makes available critical understandings of spectatorship that have, until now, largely eluded cinema studies.
[more]

logo for Intellect Books
Watching Films
New Perspectives on Movie-Going, Exhibition and Reception
Edited by Albert Moran and Karina Aveyard
Intellect Books, 2013
 
Whether we stream them on our laptops, enjoy them in theaters, or slide them into DVD players to watch on our TVs, movies are part of what it means to be socially connected in the twenty-first century.  Despite its significant role in our lives, the act of watching films remains an area of social activity that is little studied, and thus, little understood. 
 
In Watching Films, an international cast of contributors correct this problem with a comprehensive investigation of movie going, cinema exhibition, and film reception around the world. With a focus on the social, economic, and cultural factors that influence how we watch and think about movies, this volume centers its investigations on four areas of inquiry: Who watches films? Under what circumstances? What consequences and affects follow? And what do these acts of consumption mean? Responding to these questions, the contributors provide both historical perspective and fresh insights about the ways in which new viewing arrangements and technologies influence how films get watched everywhere from Canada to China to Ireland.
 
A long-overdue consideration of an important topic, Watching Films provides an engrossing overview of how we do just that in our homes and across the globe.
[more]


Send via email Share on Facebook Share on Twitter